You might not think puppies, baby goats, hedgehogs and prediabetes have anything in common… But you’d be mistaken! Take a look at this prediabetes risk test. This brilliant campaign highlights the risks of prediabetes, a condition that indicates a person is on the path to developing Type 2 diabetes.
Prediabetes risk test
Here’s the explanation:
More than one in three adults have prediabetes and are at a high risk of developing Type 2 diabetes. Of those individuals, 90% don’t even know they have prediabetes.
A first-of-its-kind PSA campaign from the Ad Council brings together the American Diabetes Association, American Medical Association and the Centers for Disease Control and Prevention with the ultimate goal of reducing the incidence of Type 2 diabetes. Anyone can find out where they stand with prediabetes in just one minute by taking a quick prediabetes risk test.
The spots offer viewers a “perfect way to spend a minute” where they can learn where they stand by taking the one-minute prediabetes risk test while also doing something everyone loves — watching adorable animal videos.
Prediabetes videos
So here are those videos… They are amazing. Let us know what you think of them!
Puppies:
Baby goats:
Hedgehogs:
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